Bira has launched its third Love Your High Street Week campaign, urging shoppers across the UK to support their local independent businesses.
Building on the success of the previous two years, Bira is once again shining a spotlight on the diversity, uniqueness and community-focused offerings found on high streets nationwide.
Taking place from 10th-16th November 2025, Love Your High Street Week has been designed to rally support for independent shops, restaurants and service providers that form the backbone of local communities.
Andrew Goodacre, Bira CEO, said: “The response to our Love Your High Street Week over the past two years has been incredibly heartening, with businesses and shoppers alike getting involved to champion the independent spirit of our high streets.
“This year, we’re calling on the public to once again show their love and appreciation for the small businesses that make our towns and cities so special. By supporting local independents, we can make a real difference in keeping our high streets vibrant and thriving.
“Our high streets are the heart and soul of communities across the UK, offering a unique shopping experience that you simply can’t find online or in larger chains. Independents bring character, creativity and personal service to our towns, but they need our support to thrive. By choosing to shop locally, we can keep high streets buzzing with life, create a stronger local economy and ensure small businesses continue to flourish.”
Bira is providing a range of free marketing assets available to all stores, including window posters, social media graphics and website banners, to help businesses promote their involvement in the campaign. Shoppers are encouraged to visit their local high streets, share their favourite independent discoveries online using the #LoveYourHighStreet hashtag, and spread the word to friends and family.
Visit the Love Your High Street Week 2025 page for more information and to find out how to get involved.



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