Beginning a business journey requires a grasp of many elements, and marketing is a crucial one.

We’ve broken down the foundational steps to help you get started. It’s straightforward, and designed especially for our new members. Let’s get your marketing wheel turning.

Have questions? Send them in using the form at the bottom of this page.

Timeline & Topics

1:30 Why focus on your marketing
2:55 Branding vs Marketing
5:00 Your website
15:00 Your Photos
20:35 Social Media
33:45 Google Business Profiles
37:00 Reviews
41:30 Your Promo Pack
43:23 Email Marketing
51:00 Your company values
52:15 The 7 Ps Marketing Framework

Resources & References

You can find resources, recommendations and references mentioned in this video below.

Domain Name

Building your own website?
Buying your domain name from them will make the setup quicker and easier.

Just need a domain?
www.123reg.co.uk or
www.godaddy.co.uk

Your Website

Easy
Wix Builder Or
SquareSpace

More advanced
Consider a wordpress website for more advanced features (but much more work)

Email Marketing

Recommended
Moosend
or Mailchimp

Moosend = better value, Mailchimp = better features.
Our pick? Moosend.

Google Profile

Boost your local listing results, get your free Google Profile

 

Claim your profile

Analytics

Once you have a website, install Google Analytics.

 

Visit Google Analytics

Other Resources

Great Supporting Content:
> Video Link – 7 P’s
> Video Link – Photography
> Email Automation
> Recommended Book 1
> Recommened Book 2

Have Questions?

If you have any questions feel free to send them in using the form below.